Everyone that has been online in the past few years has heard of Craigslist. Just in case you've been living under a rock somewhere for the last decade, I'll offer a brief overview. Craigslist is only a no cost, online classified advertising website. No cost services such as Craigslist is one of the significant reasons why newspapers and magazines are having such a tough time being profitable. There are numerous other free online classified services and sites, but none are more popular than Craigslist Phoenix. There are iPhone and iPad software dedicated to Craigslist content.
Craigslist advertising is persuasive for any person or business that offers new products & solutions, and it's a place to find great deals on used products also. Let us discuss why it's great for business owners first. Many small business owners don't have extensive resources to pay for advertisements. Sure the might engage with local radio stations, and newspapers to advertise their products and services, but those cost money. With the adoption of the Internet as a mainstream communications medium, many owners are utilizing the web to market at no cost. Honestly, if you had the choice to exchange your goods by paying somebody to do it, or doing it yourself for free, which would you do?
However, I also understand that the economy has been in the bathroom the past couple of decades and that everybody is concerned about expenditures. Several online marketing networks want you to pay for each click on one of the advertisements they run for your benefit. Newspapers, radio stations, and Television channels charge you a pretty penny to run ads. This means that there's absolutely no risk as you won't drop money on advertising that does not generate one sale. But if an advertisement on Craigslist makes a 2, 3 5, or 10 % gain for you, then you've gained all of that gain with no advertising overhead!
You can list things you no longer need at no cost, and other Craigslist users contact you through email if they're interested. I've seen electronics, cars, lawn mowers, baby clothing and lots of other items available on Craigslist. If people were not selling their things, I do not think Craigslist would be pulling in about 2% of the entire online population to its website.
Here's a vital point: the buyers contact you! There are not any posting garage sale signs in the area or advertising in the newspaper. You may still both if you need to, but it is not necessary anymore. Nor do you need to haggle. Prospective customers see what you're offering, and if they're interested, they contact you. This isn't to say you'll never haggle over a final price when face to face, but it might indicate that you don't need to set all out you stuff on your driveway early Saturday morning and haggle with people all day long.
Access and Reach for your marketing campaigns Posting to Craigslist is great because you've got an excellent opportunity to reach a remarkably large audience of potential buyers. A review of traffic figures for Craigslist by Quantcast reveals that between
And yet with all this visibility, I must remind you that there is not any guarantee or guarantee that just because you put an ad that individuals will be interested. The same as anything else, you need to engage your target audience with applicable and relevant information to make them respond to you. The best way to write you ad to participate, prospective buyers, is another post entirely.